I remember showing up to my teacher meetings with notebooks, data binders, my planner, different pens, highlighters (you get the point). As soon as I purchased my first iPad after getting a summer bonus, I knew there must be a way to simplify things on there.

I had accumulated experience in my years of teaching on how to design digital products. Digital planning was not a term yet and I created my first digital planner back in 2018. I remember I spent my whole summer creating a planner from scratch. That planner saved my teacher life. I was able to show up to meetings with just my iPad. I felt like I had the most organized school year that 2018.

I messaged a bunch of “influencers” on the internet begging them to try out my planner for free in exchange for exposure. They all denied. I should have given up right there because it was kind of humiliating (my instagram and my 50 fake bots) but I pushed through. I believed in what I was doing. I decided to change my strategy. I didn’t need a huge following. I didn’t need perfect pictures. I just needed to believe and love what I was doing because my digital planner had actually solved an organization and productivity problem in my life.